News and views from Linda Rolf Associates
20 January 2021
Communications consultancy Linda Rolf Associates and Channel Islands’ PR agency Orchard have joined forces to boost the services that each agency offers to its clients.
Linda Rolf set up her consultancy after 20 years with Specsavers, where she led international PR, then internal communication and employee engagement, and finally professional PR for the brand. Before that she spent 12 years in NHS PR.
She says, ‘I have long admired Orchard PR and it’s great to have the opportunity to work with them. The idea is that I will provide strategic advice to some of Orchard’s clients, with a particular focus on internal and change communication, and in turn, Orchard PR will provide expert support for my clients which can be scaled to meet their needs.'
Orchard PR's managing director, client services, Brooke Kenyon, said: ‘Linda’s strategic approach to PR is a great fit for our agency as we continue to build a network of external specialists to help us consistently deliver results-driven campaigns for our clients.
‘We are living through a time of great change, complexity and uncertainty - a key driver of success for any organisation in 2021 will be how well it communicates with and engages its own people so that felt like the right place to start our work together.'
Based in Guernsey with clients across the Crown Dependencies, Orchard won two ‘agency of the year’ awards during 2020.